Piyamin Trithipcharoenchai

Profile

Piyamin co-founded NXT Consulting Group in 2025 and leads every engagement personally, from diagnosis to handover. His work spans corporate strategy, market and satisfaction research, workforce and competency development, and organization development for government agencies, regulators, universities and private companies.

Before NXT he founded and ran the consulting unit of Jenosize Digital Group, leading a team of more than 12 consultants and more than 25 projects, for a career total of over 40 consulting projects for SET50 companies and the public sector. Earlier he was an analyst at Sasin Management Consulting and a Strategic Operations Lead at foodpanda. He is an Adjunct Lecturer in platform strategy at CMKL University.

Career

1. 2025 – presentManaging Partner & Co-founderNXT Consulting Group
2. 2023 – presentAdjunct Lecturer; Advisor, Entrepreneurship and InnovationCMKL University (Carnegie Mellon University Thailand)
3. 2021 – 2025Founding Director & Head of Jenosize ConsultingJenosize Digital Group
4. 2020 – 2021Strategic Operations Leadfoodpanda (Delivery Hero)
5. 2019 – 2020Consulting AnalystSasin Management Consulting

Selected projects from earlier roles (Jenosize Consulting and Sasin Management Consulting)

• Business process design, a 5-year digital workforce plan and plan evaluation for ETDA
• 5-year digital action plan (SACIT), digital marketing action plan (TAT) and Digital MICE strategy (TCEB)
• Product strategy, cost-based pricing and a geospatial platform business for GISTDA
• Satisfaction and ASQ service-quality research for Airports of Thailand, DGA and the Government Savings Bank
• EV business feasibility and passenger behaviour research for BTS Group
• Competitive and product strategy for CP ALL and Counter Service; CRM strategy for Central Restaurants Group
• Strategic performance management system for the Faculty of Law, Thammasat University

These projects were delivered in earlier roles at Jenosize Consulting and Sasin Management Consulting, not under the NXT name. NXT's own engagements are on the Our Work page. See NXT's work →